Investment

Transparent pricing
for serious situations

We publish pricing ranges because you deserve to know what you are walking into. Final engagements are scoped to your specific situation — never padded, never ambiguous.

Service Packages

Three engagements.
One firm standard.

All packages include dedicated relationship management, live dashboard access, weekly reporting, and mutual NDA from day one.

Protection
Ongoing Monitoring
For individuals and small businesses who have resolved their immediate situation and need continuous vigilance to prevent future harm.
₹2–5L
Per year · Billed annually
Daily monitoring across 500+ sources
Monthly reputation score report
Alert system for new mentions
Quarterly strategy review call
Minor content maintenance (2 pieces/mo)
Emergency escalation pathway
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Emergency
Emergency Suppression
For celebrities, politicians, and senior executives facing an active crisis — a story breaking, content spreading, or a situation requiring immediate intervention.
₹20–50L
3–6 months · Urgent surcharge may apply
24-hour emergency activation
Dedicated senior strategist + legal team
Tier-1 media (Forbes, ET, Mint) placements
Wikipedia creation / professional editing
35–50 positive assets across all channels
Podcast and video content strategy
Press release syndication (10+ releases)
Daily briefings during acute phase
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How Pricing Is Determined

Four factors that
shape your investment

Every engagement is scoped individually. Here is what moves the number.

Factor 01

Severity of Issue

Minor results (low-rank, old content) require less intervention than active crises or viral negative narratives.

Factor 02

Client Prominence

Higher-profile clients have more complex digital footprints and require more senior resources throughout the engagement.

Factor 03

Timeline Urgency

Emergency activation within 24 hours requires dedicated senior resource reallocation. Urgent timelines carry a 2× resource premium.

Factor 04

Case Complexity

Number of negative results, diversity of platforms, jurisdiction of content, and number of actors involved all affect scope.

Pricing Questions

What clients ask
about investment

Project engagements are typically structured as 40% on commencement, 30% at the 30-day milestone, and 30% on case close. Emergency activations require 60% upfront given the immediate resource deployment. Retainer packages are billed annually or semi-annually in advance.

We guarantee the execution of the agreed strategy, not a specific outcome — because outcomes depend on third-party platforms and legal processes outside our direct control. However, in the event that we fail to deploy agreed assets or make no measurable progress within 90 days through no fault of the client, we will extend the engagement at no additional cost.

Our pricing reflects the real cost of deploying senior talent and maintaining our network of publishers, legal partners, and monitoring infrastructure. We do not discount for the sake of closing an engagement. What we can do is scope the work more narrowly if budget is a constraint — but we will only take on an engagement where we genuinely believe we can deliver.

No. Our proposals are fully itemised and include all costs within scope. If additional work is required beyond the original scope — for example, if a new wave of negative content emerges — we present a transparent change order before any additional work commences. You will never receive a surprise invoice.

Know your exact cost
before committing to anything

Your assessment includes a fully scoped proposal with fixed pricing. Obligation-free.

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NDA-Protected from First Contact

The assessment itself is confidential and carries no obligation