How Negative Content Spreads on WhatsApp and What You Can Do About It
There is something about WhatsApp that makes bad news travel differently than anywhere else on the internet. On Twitter or Facebook, a post has a...
Why Political Leaders Face Increasing Reputation Attacks Online
There was a time when managing a political leader’s reputation was mostly about managing the press. Build relationships with editors. Control interview access. Issue statements...
Why Founders And CEOs Should Audit Their Reputation Every Year
There is a version of you on the internet that you have never met. It has been built quietly, across years, through news articles, LinkedIn...
How Long Does It Take To Fix Online Reputation Damage
The honest answer nobody in this industry wants to give you. You want a number. Understandable. When something is damaging your reputation, your business, your...
What To Do If False Allegations Appear Online
Someone has posted something false about you online. Maybe it is a fabricated complaint on a consumer forum. A tweet accusing you of something that...
How to Handle a Smear Campaign on the Internet
There is a particular kind of dread that comes with realising you are not dealing with one bad review or one unhappy person. You are...
How to Remove Negative Google Search Results About Yourself
Let’s be honest about something most people don’t want to admit. You’ve Googled yourself. Everyone has. And if you found something bad sitting on Page...
What to Do When a News Article Damages Your Reputation
Finding your name in a damaging news article is a jarring experience. One moment, everything is fine. The next, someone sends you a link and...
The Future of Reputation Management in an AI-Driven Internet
Think about the last time you wanted to know about a person or a business. You may have typed a name into Google. Or you...